Sixx:A.M. Connects With Paid, Inc. for Online Presence Management, Brand Development and Global Merchandise Distribution

Sixx:A.M. have contracted Paid, Inc.’s (OTCBB:PAYD) celebrity services to design and manage their new fan-engaging and interactive web site, as well as provide brand management and online, traditional and international merchandise retailing to support the band’s project’s including bassist Nikki Sixx’s New York Times bestselling memoir, The Heroin Diaries: A Year in the Life of a Shattered Rock Star (MTV/Pocket Books). Sixx:A.M. will now have the ability to connect with fans on a higher level and offer a more personal experience.

"As we explored our future plans for Sixx:A.M., I felt it was essential that we get Keith Garde and Paid, Inc. involved because I love what they’ve done to unify so many other musical artists with their fans,” said Sixx. "I knew that their team could establish a web presence that will truly attract, energize and connect our fans, allowing us to know their likes and dislikes and give them an active role in what Sixx:A.M. is.”

Through this partnership, Paid, Inc. will revitalize Sixx:A.M.’s web site, www.SixxAMmusic.com, and include the latest news, chat features, band member blogs, an online store, fan club registry and much more, immediately offering fans the participation they crave. The extensive retail merchandising program will include online, traditional and international distribution of Sixx:A.M. products as well as support of Nikki Sixx’s initiatives for his clothing line, Royal Underground, and new products related to The Heroin Diaries. Paid, Inc. and Sixx:A.M. will work closely to develop and brand a comprehensive line of products and imagery that best reflects the band and their direction moving up the rock ranks.

"This is an opportunity for us to really nurture an entirely new platform for Sixx:A.M.’s amazing creativity, with Nikki’s powerful and penetrating The Heroin Diaries as its initial inspiration,” commented Keith Garde, Paid celebrity services president. "Just as the brain, heart and soul of Nikki Sixx have given rise to the concept of Sixx:A.M., we will see the Sixx:A.M. brand evolve out of the incredible imagery, music and artistic talent of Nikki Sixx, James Michael and DJ Ashba and the synergy that continues to grow among all three band members.”

About Sixx:A.M.

Recently awarded an iTunes critics pick for Best New Rock Artist of the Year, Sixx:A.M. has garnered a multitude of musical acclaim in 2008 including the Rock Song of the Year according to Mediabase and the most played track on rock radio, "Life Is Beautiful.” When Nikki Sixx, James Michael and DJ Ashba joined together to create the soundtrack to the book, there was no talk of becoming a band. The project, they all agree, was a "labor of love,” the result of three gifted musicians, songwriters and producers bringing the book to musical life. The success of the album sparked the opportunity for the band to perform earlier this year on the inaugural Crüe Fest, the summer’s most successful rock festival. Crüe Fest saw the band evolve from a side studio venture into a live rock act who performed to over half-a-million fans, dubbing them the "break out act” of the festival. Sixx’s book, The Heroin Diaries: A Year in the Life of a Shattered Rock Star has sold more than 200,000 copies and remained on the New York Times best-seller chart for an amazing twenty-seven weeks. The coinciding, The Heroin Diaries Soundtrack has sold more than 270,000 albums. For more information on Sixx:A.M., please visit www.SixxAMmusic.com.

About Paid Inc.:

Paid Inc. operates a diversified set of businesses, including its celebrity services and AuctionInc ecommerce technology businesses. Using proprietary patented technology, Paid's innovative AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and web site development and hosting. Paid Inc.’s celebrity services provides celebrities and organizations with official Web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages and web site content to attract tens of thousands of visitors daily. The Company's common stock is traded on the OTC Bulletin Board under the symbol PAYD. For further information, visit http://www.paid.com.

Forward Looking Statements:

This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's operations, profitability, business development efforts, and expectations about celebrity programs and fan club activities, technologies and services. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-QSB with the Securities and Exchange Commission.