19.09.2013 14:00:00

LeapFrog's LeapPad™ Ultra and Read With Me Scout™ Win "100 Best of 2013" Award by Dr. Toy

EMERYVILLE, Calif., Sept. 19, 2013 /PRNewswire/ -- LeapFrogEnterprises, Inc. (NYSE:LF), the leader in educational entertainment, today announced that LeapPad™ Ultra received Dr. Toy's "100 Best of 2013" award and was also recognized with the "10 Best Technology 2013" award. In addition, Read With Me Scout™ received Dr. Toy's "100 Best of 2013" award and was given the distinction as one of the "10 Best Toys 2013." To date, LeapFrog has received 51 awards from Dr. Toy making LeapFrog one of the most celebrated brands of the program.

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Dr. Toy's awards program was developed by noted child development authority Stevanne Auerbach, Ph.D. The program, established by Dr. Toy 25 years ago, selects the most engaging, educational and age-appropriate products to guide parents with holiday gift purchases. This year, LeapPad Ultra and Read With Me Scout were recognized for providing children of different ages with the highest quality of learning and play.

"Every year we receive hundreds of submissions, and LeapFrog always rises to the top, offering unique learning solutions that engage children in play as they build a strong foundation for future success," said Dr. Toy, Stevanne Auerbach, Ph.D. "This year's LeapPad Ultra and Read With Me Scout are two of the consistent, high-quality examples of why LeapFrog is the leader in educational entertainment for kids. The products offer age-appropriate, engaging and fun learning experiences, whether on a tablet or with a friendly plush puppy."

"We are extremely honored to have two of our most popular products recognized as Dr. Toy's top picks for 2013," said John Barbour, chief executive officer at LeapFrog. "Dr. Toy has been carefully reviewing children's products for more than 25 years, and we have had the privilege of receiving numerous awards from her organization. We have the highest respect for her recommendations and the program's acknowledgement is a validation of LeapFrog's team of talented designers and educational experts who have worked hard to develop these life-changing products."

About LeapPad Ultra

LeapPad Ultra, the ultimate learning tablet for kids, is a new kid-tough tablet that works with an extensive library of more than 800 educational games, creativity apps, eBooks, videos, music and more, all designed or approved by LeapFrog's highly experienced team of learning experts. LeapPad Ultra features a seven-inch high-resolution screen, a rechargeable battery, front and back cameras and video recorders and 8 GB of memory. Additionally, LeapPad Ultra has a breakthrough kid-safe web content solution, LeapSearch™, created in partnership with Zui™, a leading children's web browser developer. The combination of providing a kid-tough tablet with the most engaging, educational content, and kid safe web content solution makes LeapPad Ultra the absolute best option for parents looking to provide their children with a tablet experience. (MSRP $149.99, for children 4 to 9 years old).

About Read With Me Scout

Read With Me Scout, the latest addition to LeapFrog's #1 selling line of Scout learning products, was developed by LeapFrog's team of learning experts to offer an interactive storytime experience filled with learning activities that build early reading comprehension, listening and vocabulary skills. Scout includes five books that help children learn through 70+ spoken questions and audio responses. Parents can also switch Scout into Sleepy Time Mode to select a read-aloud story or eight minutes of lullabies (MSRP $34.99, for children 2 to 5 years old).

Availability

LeapPad Ultra and Read With Me Scout are available at leapfrog.com, online and at major retailer locations. For more information, visit www.leapfrog.com.

About LeapFrog

LeapFrog Enterprises, Inc. is the leader in educational entertainment for children. LeapFrog's award-winning product portfolio helps millions of children achieve their potential by delivering best-in-class curriculum through engaging content, fun multimedia learning platforms and toys. The Learning Path, LeapFrog's proprietary online destination for parents, provides personalized feedback on a child's learning progress and offers recommendations to enhance each child's learning experience. Through the power of play, LeapFrog's products and curriculum help children of all ages prepare for school and life success. LeapFrog's products are available in more than 45 countries, and have been used by teachers in more than 100,000 U.S. classrooms.  LeapFrog is based in Emeryville, California, and was founded in 1995 by a father who revolutionized technology-based learning solutions to help his child learn how to read. Come see the learning revolution available at www.leapfrog.com.  

TM & © 2013 LeapFrog Enterprises, Inc. All rights reserved.

Media Contacts:

Monica Ma

Kathryn Green

LeapFrog Enterprises, Inc.

LeapFrog Enterprises, Inc.

510-596-3437

510-596-3405

mma@leapfrog.com

kgreen@leapfrog.com

SOURCE LeapFrog Enterprises, Inc.

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