LeapFrog Unveils "Parent's Guide To Educational Games & Apps"

EMERYVILLE, Calif., Oct. 15, 2013 /PRNewswire/ -- LeapFrog Enterprises, Inc. (NYSE:LF), the leader in educational entertainment, today released its "Parent's Guide to Educational Games & Apps," a proprietary resource to help parents select the most age-appropriate educational experiences for their children. Created by LeapFrog's full-time team of in-house learning experts, the Guide identifies the key features and important areas parents should consider when purchasing games and apps for their children.

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"Navigating the world of games and apps for children can be a daunting and intimidating task for parents, which is why we created this easy reference tool," said Dr. Jody Sherman LeVos, manager of LeapFrog's Learning Team. "With tens of thousands of games and apps categorized as educational in multiple app stores, parents are looking for a trusted guide to help them determine what is age appropriate and aligned with curricular standards. With our 'Parent's Guide to Educational Games & Apps' we have created an easy tool for parents to reference as they purchase content, helping to alleviate the guesswork. We want to make sure parents get what they expect when they buy educational apps and identify what features are key in a quality learning experience."

LeapFrog's "Parent's Guide to Educational Games & Apps" identifies key areas to consider when selecting the best educational content experiences for children:

• Comprehension Skills. Look for games and apps with an emphasis on curriculum like reading, math, science and creativity.
• Age-Appropriateness. Games should provide children with themes and topics that are relevant for their age group.
• Personalized Learning. Opt for games that automatically adjust to a child's level as they progress.
• Educator-Approved. Verify that games have been created or approved by learning experts.
• Fun and Engaging. Select games that are designed for kids and kid-tested.
• Protecting Kids' Privacy. Confirm that games comply with the Children's Online Privacy Protection Act.

LeapFrog's Learning Library
LeapFrog's library of more than 800 fun and engaging games and interactive apps have all been designed or approved by LeapFrog's full-time team of in-house learning experts and follow the criteria outlined in the "Parent's Guide to Educational Games & Apps." Cartridge games are available at www.leapfrog.com, online and at major retail locations for MSRP $24.99.  Apps are available for download at LeapFrog's App Center for the LeapFrog LeapPad family of learning tablets starting at $5.00 and up. 

For more information, visit www.leapfrog.com/parentguide.

About LeapFrog
LeapFrog Enterprises, Inc. is the leader in educational entertainment for children. LeapFrog's award-winning product portfolio helps millions of children achieve their potential by delivering best-in-class curriculum through engaging content, fun multimedia learning platforms and toys. The Learning Path, LeapFrog's proprietary online destination for parents, provides personalized feedback on a child's learning progress and offers recommendations to enhance each child's learning experience. Through the power of play, LeapFrog's products and curriculum help children of all ages prepare for school and life success. LeapFrog's products are available in more than 45 countries and have been used by teachers in more than 100,000 U.S. classrooms.  LeapFrog is based in Emeryville, California, and was founded in 1995 by a father who revolutionized technology-based learning solutions to help his child learn how to read. Come see the learning at www.leapfrog.com.  

TM & © 2013 LeapFrog Enterprises, Inc. All rights reserved.

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