EA Acquires Phenomic Game Development; Acclaimed Creators of Real Time Strategy Franchises Become EA's Newest Studio in Europe

"The team at Phenomic is an outstanding group of developers," saidPaul Lee, President of EA's Worldwide Studios. "Their track record forbuilding quality RTS games and creating original IP is impressive, andwe share a strong common vision for the future of the strategy gamingmarket. We're looking forward to working with them on a new projectthat will be announced at a later date, and are delighted to welcomethem to the EA family."

"Joining forces with EA is a great step forward for us," saidBoris Kunkel, Managing Director of Phenomic. "We've always beenpassionate about creating games with a focus on quality, innovationand fun, and EA has the same philosophy for game making. Being part ofEA will help us turn our vision for future games into reality."

Gerhard Florin, Executive Vice President and General Manager forEA International Publishing, said, "Our goal is to provide consumersaround the world with a rich portfolio of games from the industry'smost creative people. EA's publishing strength will give this talentedgroup of German developers a greater opportunity to reach a globalaudience."

Phenomic's long standing management team will continue in theircurrent roles, including Boris Kunkel, Dirk Ringe and Volker Wertich,creator of the Settlers series and Creative Director of the studio.The studio will remain in its current location in Ingelheim and workwithin the management structure of EA's studios in Europe.

Financial terms of the acquisition were not disclosed. EA does notexpect the acquisition to impact the company's second fiscal quarteror fiscal year 2007 financial guidance.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City,California, is the world's leading interactive entertainment softwarecompany. Founded in 1982, the company develops, publishes, anddistributes interactive software worldwide for videogame systems,personal computers and the Internet. Electronic Arts markets itsproducts under four brand names: EA SPORTS(TM), EA(TM), EA SPORTSBIG(TM) and POGO(TM). In fiscal 2006, EA posted revenue of $2.95billion and had 27 titles that sold more than one million copies. EA'shomepage and online game site is www.ea.com. More information aboutEA's products and full text of press releases can be found on theInternet at http://info.ea.com.

About Phenomic Game Development

Phenomic Game Development, based in Ingelheim near Frankfurt,Germany, is one of the leading European developers of entertainmentsoftware, specializing in the creation of Real Time Strategy (RTS)games. The studio's product portfolio includes, "The Settlers", "TheSettlers 3" and "SpellForce -- The Order of Dawn" and its expansionadd-ons. Phenomic's newest game, "SpellForce 2 -- Shadow Wars"launched in April 2006 across Europe and the US.

Electronic Arts, EA, EA SPORTS, EA SPORTS BIG and POGO aretrademarks or registered trademarks of Electronic Arts Inc. in theU.S. and/or other countries. All other trademarks are the property oftheir respective owners.