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20.11.2014 01:23:15

Yahoo To Become Firefox's Default Search Engine In U.S.

(RTTNews) - Yahoo Inc. (YHOO) and Mozilla Corp. on Wednesday announced a strategic five-year partnership that makes Yahoo the default search experience for Firefox in the United States on mobile and desktop.

The agreement also provides a framework for exploring future product integrations and distribution opportunities to other markets.

As part of the partnership, Yahoo will introduce an enhanced search experience for U.S. Firefox users which is scheduled to launch in December 2014. It features a clean, modern and immersive design that reflects input from the Mozilla team.

"We're thrilled to partner with Mozilla. Mozilla is an inspirational industry leader who puts users first and focuses on building forward-leaning, compelling experiences. We're so proud that they've chosen us as their long-term partner in search, and I can't wait to see what innovations we build together," said Marissa Mayer, Yahoo CEO.

"Search is a core part of the online experience for everyone, with Firefox users alone searching the Web more than 100 billion times per year globally," said Chris Beard, Mozilla CEO. "Our new search strategy doubles down on our commitment to make Firefox a browser for everyone, with more choice and opportunity for innovation. We are excited to partner with Yahoo to bring a new, re-imagined Yahoo search experience to Firefox users in the U.S. featuring the best of the Web, and to explore new innovative search and content experiences together."

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