FlagHouse to Boost the Fitness of Its Physical Education Equipment Business with ProfitCenter Software's Profitability Software Suite(TM)

"Maintaining a high level of customer satisfaction requires theright products and an informed staff as to the requirements and needsof those customers," stated George Carmel, CEO of FlagHouse, Inc. "PCSwill give me the tools to make the right decisions on companydirection and permit all FlagHouse associates to provide world classservice and products to our customers. Ultimately, this decision isall about growing our sales." added Carmel.

"PCS has the technology, expertise and comprehensive solutionsthat will enable FlagHouse to expand our business in an everincreasing competitive environment," stated Douglas Carmel, COO ofFlagHouse. "With their integrated application, we have one singledatabase and one broad solution that will streamline our businessprocesses and improve our operational efficiency."

FlagHouse needed one solution to unify all aspects of theirbusiness, regardless of whether the sales channel was catalog,outbound sales, inbounds sales or eCommerce. Starting with lead andlist management, continuing through the sales, order processing, andfulfillment process and concluding with posting revenue to the generalledger, the PCS solution facilitates information flow across alldepartments in one complete solution. PCS combines all the traditionalfunctionality of direct marketing applications with comprehensive CRMand SFA capabilities. This provides companies with a more complete andaccurate view of their business and better insight into producttrends, customer buying patterns and ultimately increased sales andprofitability.

"Businesses like FlagHouse that want to achieve a high level ofcustomer service, sales and profitability need to take advantage ofthe cross departmental functionality of PCS." said Matthew Ehrlich,President and CEO of ProfitCenter Software. "FlagHouse is a perfectexample of how a company needed the tools to rise to a new level ofcompetitiveness and effectiveness and I am excited that PCS has beenchosen as the partner to provide that."

PCS is a 100% web-based service that helps companies automate andmanage the entire customer lifecycle across multiple sales channels(web, catalog, call center, outside sales). The PCS ProfitabilitySoftware Suite(TM) provides direct marketing companies one unifiedsolution that directly enhances their bottom lines and profitability.PCS eliminates all the costs and complexities of traditional solutionssuch as Microsoft (NASDAQ: MSFT), Siebel (NASDAQ: SEBL), SAP (NYSE:SAP), yet offers a broader solution set unlike SalesForce.com (NYSE:CRM), CommercialWare and Ecometry.

About ProfitCenter Software Inc.

A subsidiary of Systemax Inc. (NYSE: SYX) www.systemax.com andbased in Uniondale, New York, ProfitCenter Software Inc. (PCS)(www.profitcentersoftware.com) is a new entrant in the rapidlyemerging market for web-based business automation software for directmarketers. The company delivers to its customers the first integrated,scalable suite of enterprise applications for directly enhancing acompany's bottom line. PCS is one of the first companies to recognizea need for software companies to focus solely on the applications andsolutions that can directly affect a company's profits. TheProfitability Software Suite(TM) is an integrated multi-channel sales,fulfillment, and accounting solution.

About FlagHouse, Inc.

FlagHouse, Inc. based in Hasbrouck Heights, New Jersey has been aglobal supplier of equipment, programs, and curricula for physicaleducation and recreation professionals, as well as products,equipment, and programs for professionals who work with children andadults with physical and developmental disabilities since 1954. Formore information on FlagHouse, Inc. visit www.FlagHouse.com.

Forward-looking statement:

This press release contains forward-looking statements about thecompany's performance. These statements are based on management'sestimates, assumptions and projections and are not guarantees offuture performance. ProfitCenter Software Inc. and Systemax Inc.assume no obligation to update these statements. Actual results maydiffer materially from results expressed or implied in thesestatements as the result of risks, uncertainties and other factorsincluding, but not limited to: (a) unanticipated variations in salesvolume, (b) economic conditions and exchange rates, (c) actions bycompetitors, (d) the continuation of key vendor relationships, (e) theability to maintain satisfactory loan agreements with lenders, (f)risks associated with the delivery of merchandise to customersutilizing common carriers, (g) the operation of the company'smanagement information systems, and (h) unanticipated legal andadministrative proceedings. Please refer to the Forward LookingStatements section contained in Systemax Inc.'s Form 10-K for a moredetailed explanation of the inherent limitations in suchforward-looking statements.

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